Sign up for
the SaaS Financial Literacy Guide

If you work in a SaaS company, you've probably heard terms like "ARR," "CAC,""Rule of 40," or "Net Revenue Retention" used in meetings.

Maybe you nod along, but secretly wish you had a deeper understanding of what these metrics mean—and more importantly, how your role directly impacts them.

You're not alone.

Most SaaS professionals are experts in their functional domains but haven't been taught the financial language that drives executive decisions and company valuations.

The truth is: If you can’t speak finance, you can’t drive strategy.

This playbook gives you the most essential frameworks and metrics for understanding how your work affects your company’s financial health.

It will show you how to:
--> Speak the language your executive team and board use to make decisions
--> Show how your work directly impacts company growth and valuation
--> Make strategic decisions that improve company performance
--> Move from a functional expert to a business leader